Attracting and engaging the audience towards a specific product or service is always the most challenging part of any business. Brands can build brand recognition that your target audiences will cater to their moments of need. Becoming their PREFERRED brand is tough but feasible. Hitting the search engine is essential but a mediocre SEO strategy and […]
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Many people think that content refers to blogs and articles or webpages that perform according to digital marketing goals. Well, that is not wrong but also it is not the complete truth. Content is definitely an important element of tweets, social media, and branding but the actual scope of content marketing is much greater than […]
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In today’s competitive world, hiring a digital marketing company has become mandatory. Hiring an agency makes the pivotal process of digital marketing simple by placing certain techniques. But the question is how one can know if the agency they are hiring is right for them or not. Well, using some standard parameters can help with […]
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The scope of building a brand on digital media is exponential. The brand managers can easily employ a team of freelancing medical professionals and deliver high-quality branded healthcare services to the audience. Digital media is a low cost, mass distribution of witty and impactful content that attracts the audience. This content intelligently engages the audience […]
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As general awareness is increasing, there is an evolution in integrated healthcare marketing techniques. Healthcare marketing used to be focused on the direct distribution of a branded message uptil now. Here it seems easier to communicate in a direct manner. But it is not an exciting way to receive information. The audience is significantly less […]
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Instagram saw some drastic changes in 2020. Instagrammers can now have a completely immersive virtual experience on a single application. There were many additions made to the platform. Stories, reels, hidden number of likes, website creation, price tags in stories, blog posts, support local business in stories, #BornOnInstagram and brand filters to name a few. […]
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Digital media is a game-changer in the healthcare marketing agency. This is very much true! Statistics recently released by Google back this up. Indians are the 5th most digitally interactive population with apps relating to health and services provided through mobile health apps. A younger demographic is eagerly engaging in conversations around health. This generation […]
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